Name: Tao Cha Ching Membership
Brand: Tao Cha Ching
Price: 1500 USD
Availability: InStock

Where We Go From Here

Six weeks changed how you see your practice. A year changes the practice itself.

If you just finished the six-week Tao Cha Ching program with me, you know exactly what happened in those rooms. You played outside your comfort zone. It got messy, and you didn’t just survive it, you grew. Progress, not perfection. And you did it alongside other coaches doing the same.

And if you’re hearing about all of this for the first time: welcome. Here’s the short version. I’ve spent more than 30 years in sales and marketing, and these days I point all of it at one thing: financial freedom for every coach. What I’ve learned is simple. Coaching is noble work, and noble work still has to pay the bills. Prosperity means inner peace. You shouldn’t have to choose.

01Progress, not perfection 02Community 03Radical transparency

Everything Inside

Seven things you get. Each one priced the way I actually price them.

I’m going to walk you through the full stack the same way I did on our live call, with real numbers attached, so you can judge the math for yourself.

Live coaching with me, twice a month

$24,000/yr value

Two 90-minute live Zoom calls with me every month, all year long. Real coaching on your real business. It’s the same work I do with private clients, who pay me $2,000 a month. That’s $24,000 a year for one-on-one access. You get me live, twice a month, every month, as part of this.

Your own white-label coaching app

$50,000 to $150,000 to build

This is the one people don’t believe until they see it. You get your own coaching app that your clients open every day. Your branding, your voice. Not a login on my platform. Yours.

If you went out and commissioned an app like this, you’d be quoted somewhere between $50,000 and $150,000 to build it. It’s included in your membership.

A full year of daily audio + AI from AskBill

$500/yr elsewhere

Every single day, you get a short audio from me plus AI support through AskBill, so the momentum from our live calls never gets a chance to cool off between sessions. The closest comparable on the market, GrowthDay, runs about $500 a year on its own.

Quarterly MarTech Talks

Members only

Every quarter, Brynn and I go deep on the marketing technology that’s actually moving the needle for coaches right now. No theory, no hype. The first one is a deep dive on AI Coaching: what it changes for coaches, and how you get on the right side of it.

Brynn’s Marketing 1-2-3 Guides

Step-by-step playbooks

Brynn has turned the unglamorous, essential marketing work into simple 1-2-3 guides you can actually finish. No jargon. No 40-hour courses. Set it up, check it off.

LinkedInInstagramBusiness cardsOutreachAI content promptsBlog setupEmail & newsletterGoogle AnalyticsSearch Console

The Coach Connect community

Your people

Coaching can be lonely work. Coach Connect is the room where it isn’t. It’s a community of coaches building the same thing you are, trading wins and stalls, and holding each other to the standard of progress, not perfection.

Priority access to 2027 in-person events

Invitation only

In 2027 we’re taking this off the screen and into the room. Members get priority, invitation-only access to our in-person events before anyone else even hears about them.

The Math, Out Loud

Add it up honestly, and it’s more than $75,000 of value. Your price is $1,500.

The one-on-one coaching alone is $24,000 a year at my rates. The app is a $50,000-to-$150,000 build. The daily audio + AI is worth $500 on the open market. Then there’s everything else: the MarTech Talks, Brynn’s guides, the community, the events.

That’s at least a 1-to-50 ratio: for every dollar you put in, you’re getting fifty dollars of value out. And here’s the expectation I hold for this membership: that you make back $5 for every $1 you invest within 6 to 12 months. A 500% return. That’s the bar I’m holding myself to on your behalf.

$75,000+ Stacked value

→

$1,500 Your investment

1 : 50 Value ratio

Founding Member · Annual

^$1,500

per year · founder rate, locked

24 live 90-min coaching calls with Bill
Your white-label coaching app
365 days of audio + AI from AskBill
Quarterly MarTech Talks + Brynn’s guides
Coach Connect + priority 2027 event access

Lock In My Founder Rate

The value figures above are what these pieces cost elsewhere, and the 500% return is what I expect, not a promise. Your results are your own. Full disclaimer below.

How We Operate

My five promises to every member

Before you decide anything, you deserve to know the standard we hold ourselves to.

Integrity

We do what we say we’ll do. Every call, every commitment.

Radical Transparency

Real numbers, no curtain. You’ve seen the math on this very page.

We Grow Together

Your wins feed the community, the community feeds your wins. Progress, not perfection.

Trust & Inspire Leadership

We lead the way we coach you to lead: by trusting people and inspiring them, never by pressure.

No Conflicts

You stay at the centre of it. We never put anyone else’s needs above yours. We work for you. Period.

Bill Carmody

Executive coach · 30+ years in sales and marketing

Why I’m Doing This

I’m sending the elevator back down.

Let me be straight with you about something, because radical transparency is promise number two: I don’t need this membership to work for me financially. I’m already financially free. I built that freedom over decades, and I’m deeply grateful for it.

Which means I get to work from purpose, not from need. And my purpose is printed at the top of this page. Financial freedom for every coach. I rode the elevator up. Now I’m sending it back down, and I’m holding the door.

So where does your $1,500 go? It goes into hiring the people who support you: the team behind the app, the community, the guides, the events. That money doesn’t fund my lifestyle. It pays the team that shows up for you.

That’s also why there’s no pressure in any of this. If this is a HELL YES for you, I’ll see you inside. If it’s a No for Now, you have my full respect and the door stays open. The only answer I don’t want from you is a reluctant yes.

– Bill

Honest Answers

Questions coaches actually ask me

What if I’m a “No for Now”?

Then you’re a No for Now, and that’s a complete sentence. No pressure, and no follow-up sequence engineered to wear you down. The timing has to be right for you or the membership won’t serve you. Serving you is the whole point.

And here’s something I want you to know because it says everything about how we treat people: even members who eventually leave keep every recording and the book, as a parting gift. Nobody walks away from this community empty-handed. The door stays open, and so does my respect.

When are the live calls, and what if I can’t make one?

We meet live on Zoom twice a month for 90 minutes, and the full schedule is published inside the members area so you can plan your year. Every call is recorded, and the recordings are yours to keep. Miss a session and you’ve lost nothing but the chance to ask your question live (and you can queue that up for the next one).

Do I really get my own app? What does “white-label” mean here?

Yes, really. White-label means the app carries your branding and your voice. Your clients experience it as yours, not as a portal into someone else’s platform. It’s the kind of asset that would cost $50,000 to $150,000 to commission on your own, and it’s included in your membership. We’ll walk you through the setup step by step after you join.

I never did the six-week program. Can I still join?

Yes. The six-week program is a wonderful on-ramp, but it’s not a prerequisite. The membership stands on its own: the live coaching, the daily audio, the guides, and the community will meet you exactly where you are. Coaches join at every stage, from a first client roster to an established practice.

Is the $1,500 price really locked forever?

For founding members, yes: join now and $1,500/year is your rate for as long as you remain a member, even as the price rises for those who join later. It’s my way of honoring the people who commit early.

What results should I expect?

Here’s my honest answer. My expectation, and it’s the bar I hold myself to, is that you make back $5 for every $1 you invest within 6 to 12 months. That’s the standard I’m building this membership against.

And nobody can guarantee your results, including me. Your outcome depends on your effort, your market, your rates, and how much of this you actually use. What I can guarantee is what we deliver: the calls, the app, the tools, the community, and the standard of the five promises. Progress, not perfection.

Why is it so inexpensive if the value is really $75,000+?

Because I want a price most coaches can actually say yes to. I’m already financially free, so this gets to be purpose work. Your membership fee goes into the team and infrastructure that supports you. The mission is financial freedom for every coach, and a price that excludes most coaches would betray the mission on day one.

Financial freedom for every coach. That’s the mission. This is the vehicle.